Exit intent works. But most implementations are so aggressive they damage your brand. Here's how to capture leaving visitors without being annoying.
Try It FreeYou know exit popups can recover leaving visitors. But you've been on the receiving end of bad ones, and you don't want to be that website.
Aggressive exit popups feel desperate and spammy
Visitors get annoyed and never come back
Your brand looks cheap with "WAIT! DON'T GO!" messages
You can't find the balance between conversion and UX
Most tools default to aggressive settings
The problem isn't exit intent. It's how most people implement it.
Showing on Every Single Exit
Visitor goes to check another tab? Popup. Clicks back button? Popup. Moves mouse anywhere near the top? Popup.
Generic Desperate Copy
"Wait! Before you go!" "Don't miss out!" These phrases have been overused to death.
No Value Proposition
Asking for an email without offering anything valuable in return.
Impossible to Close
Tiny X buttons, hidden close options, guilt-tripping copy on the close button.
The goal isn't to trap visitors. It's to offer something genuinely helpful at the right moment.
Once Per Session, Maximum
If someone closes your popup, respect that. Don't show it again during their visit.
Offer Real Value
A discount, a useful resource, or helpful content — not just "subscribe to our newsletter."
Easy Dismissal
Big, visible close button. Click outside to close. No guilt trips.
Context-Aware Messaging
Someone leaving your pricing page needs a different message than someone leaving a blog post.
AI understands context and creates exit popups that help, not harass.
1
AI Analyzes Your Content
Mr. Popup understands what page the visitor is on and why they might be leaving.
2
Contextual Messaging
Get different messages for different pages — pricing page gets a demo offer, blog gets a content upgrade.
3
Smart Frequency Limits
Built-in limits ensure visitors only see one exit popup per session, ever.
4
Respectful Design
Clean, on-brand popups with obvious close options. No dark patterns.
See what respectful exit intent looks like.
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